Do not perform tests with users

Five Web Design Errors That Frustrate Your Users

Web Design Errors? It must be easy to find. He must know the purpose of his existence. You must anticipate and address the questions of the users. It must be your guide. It should help them solve their problems. It should provide ways to connect with people behind the scenes.

Five Web Design Errors That Frustrate Your Users

As a web designer specialized in UX, or user experience, you play an important role in directing, guiding, and delighting users.

However, the question is this: how can you achieve these things when the finished page makes users feel silly?

In this article, we will show you how to avoid UX errors that lead to highly-crafted web designs that leave users confused.

1.Be witty instead of usefulBe witty instead of useful

Creativity is good, but when you’re clever just for being, you risk confusing your users instead of guiding them.

The idea of ​​circular navigation (like the one above) that you are thinking about using on your marketing website. The one you’ve had on paper forever and have the opportunity to use now can be super ingenious, but users may not catch it.

However, go beyond the limits. After all, there may be cases where your radical idea can not only be used, but also be quite effective. This is where standards and design patterns can help you in your decision making.

Consider some things:

Some contexts are more viable than others for creativity. For example, applications often provide guides and directions on the first use. These opportunities are great to present new interface elements. Users often accept that a certain level of learning is required at the start of new designs, so inform them when they are more prepared to learn.

Be aware of the learning curve. A user may not have the time to learn how to use a well-worked web design. The users do not have the scope to show you how to do it and, probably, they do not care if you are. Radically new interfaces with zero assistance will make users feel dumb. This is one of the web design errors.

2.Very enthusiastic web designsVery enthusiastic web designs

Web designers may feel that they have done something wrong to see that their interfaces are not exciting and different. But it is good to place clarity and simplicity over complicated and creative.

The question about standards is that they are just that: standards. There is clarity in them, and users appreciate them.

Considering that 69% of users spend their time in the left half of web pages, you should not hide your navigation where someone does not see it. In the example above, the navigation hides until you click on a hamburger icon in the upper left corner. However, the hamburger icon is now a web design standard and most of us are familiar with its function.

Usability is the backbone of the interaction design. If people cannot navigate easily with your product, then they will not think your design is clever.

Avoid very enthusiastic use.  Do not exaggerate your application with gestures, slides and witty content. Being too creative could confuse and frustrate users.

Avoid unnecessary changes. Changing common standards and practices, such as turning an options button into a dial, makes your product more difficult for your users to understand. Create from your previous knowledge. Do not abandon it because of your artistic gifts. This is another web design errors.

Five Web Design Errors That Frustrate

3.Assume that users know what you knowAssume that users know what you know

It is easy to assume that each user is on the same level, but that is not always the case. Do some research to understand your users before starting your web design?

Do a user research to understand them better. Here are some useful tactics:

People: Create personalities that summarize the psychological, behavioral and professional reasons of a user to use your product. For example, a new person who reflects doubts or an empowering person who captures their focus on efficiency.

Experience maps: Experience maps help you understand how people behave before, during and after using your product. They create context in the overall experience by giving you a better understanding when certain characteristics come into play.

That does not mean that you should moderate your web design so that everyone knows what it is about. Instead, the UX itself can help users while they negotiate with the website. Users with more knowledge appreciate the ability of speed through experience. New users appreciate a little more a helping hand.

As a web designer, you should know the importance of considering the flow of experience. Remember to take new users into account, help them and encourage them through their experience. This is also  a type of web design errors.

4.Force users to play under your rulesForce users to play under your rules

One of the most delightful parts of user testing and seeing users do things in a completely different way than you would think they would.

The behavior of the user should surprise you. These types of discoveries by which you perform user tests. This means that your tests are worth it.

If users prefer to do things in a particular (different) way, we have two options:

  1. Celebrate and celebrate your behavior processes.
  2. Stop your actions and point to the official use guide.

Photo credit: Hi Oscar Insurance Quote Generator

With your discoveries in hand, you can allow them to complete tasks the way they want. To create easy and fluid interfaces, you need to design for what is already natural for your users.

Forcing them to adhere to a previously established guide (one that does not know what you learned from user testing) could make them feel stupid if they cannot adapt.

Be prepared to change the guidelines in response to changes in user behavior. After all, guides exist to help you help users, to impose behaviors on them.

A good example comes to mind. Do you remember when Google made the mistake of forcing everyone to use Google+ as if they were using any of their other products, whether we wanted to or not?

We are sure that Google had a good intention, but those changes were not, at all, well received by its community of users. For those users, Google broke the “rules” of how they wanted to do things.

Google corrected the problem by making Google+ optional.

Your UX designs should help your users succeed and they should recognize how users want to do things. If the web design avoids that, then the usage guidelines should change. This is also another type of web design errors,

5.Do not perform tests with usersWeb Design Errors

IPhone users had a hard time with their keyboard when the iOS7 was released. The users were angry because the spacebar was very small and difficult to use.

Apple then corrected this is its following modifications, of course. But the damage is done and, since Apple is quite cautious, it is not known if they performed user tests or not. However, this is a test of why usability testing is so important.

Usability tests help you figure out where people stumble and become frustrated. And most importantly, they prevent you from feeling silly and frustrated once you launch a product. This is the mostly mistaken by web designers and also another type of web design errors.

Here are some things to look for:

Success in tasks: See if users can complete a task. Watch how they learn to navigate and recover from mistakes.

Navigability: See how many clicks it takes to go from one place to another. Check if they take note of things like calls to action, links, and so on.

Try to take any opportunity to see a real user interact with your web designs . User tests are a good way to achieve this, as is Inspectlet , a tool that records anonymous sessions with your designs. In both cases, you get to see the moments when users hesitate or make mistakes.

Conclusion

Building a good user experience is a product of creativity and real interest by users. A great experience will inspire you to take an action while solving problems in front of your eyes.

Whether you are new to the world of UX web design or are a professional, the same rules apply: users must receive help, they should not be left alone to manage as they can. As your guide, you have five ways to guarantee users that your web designs will not make them feel like fools.

Let’s see:

Ingenious interfaces do not mean better interfaces. Do not make your users try hard to use your designs.

Boring does not mean something bad. Your “boring” version can result in an easier experience for your users.Do not assume that users know what you know. Guide them through your content and options.Current usage patterns exceed your desired usage patterns. Let the users act as they wish.Try everything to see where users stumble. Then, try everything again.

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